Continuous improvement through measurement and adjustment.
In e-commerce the goal of more and better is persistent and achievable. We put data to work to help our clients realize continuous improvement in critical KPIs through ongoing measurement, analysis, and optimization.
Analytics & Reporting
You can improve what you don’t measure, plain and simple. We dive deep into web analytics to identify what’s working well and what needs to be fixed. Our tools include Google Analytics, Mixpanel, and KISSmetrics.
Search Engine Optimization
We incorporate current SEO best practices in all areas of the design and development process, from site structure, page layout, content organization, navigation, and intra-site linking, and pages titles/URLs.
Conversion Rate Optimization
CRO is all about maximizing the performance and ROI of your website through A/B testing, data collection, analysis and adjustment. We look closely at all aspects of the user experience, from copy to design to layout and interaction, then progressively iterate and refine each of these to achieve measurable improvements in the KPIs that matter most.
We help our clients market and promote their brand, products, and services with a range of digital marketing services, including: targeted email marketing, pay-per-click search engine marketing, remarketing, and content marketing. Contact us to talk about a Netwise digital marketing package to help support and grow your online business.