積水メディカルグループ

日本の医療を支える、確かなソリューション
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業種
医療
クライアント

積水メディカル株式会社

プロジェクト概要

積水メディカルグループは、複数のクリニックおよび専門的な医療サービスを一元的に発信できるWebサイトを必要としていました。Netwiseは、病院一覧、診療科案内、アクセスマップ、医師・スタッフ紹介を分かりやすく整理した統合ポータルサイトを構築しました。

レスポンシブデザインにより、日本全国の患者様やパートナーが、あらゆるデバイスから必要な情報へ簡単にアクセスできます。

また、CMSによりニュース、診療予約に関する情報、スタッフプロフィールの更新が容易に行えるようになりました。洗練され信頼感のあるインターフェースによって、積水メディカルグループの患者エンゲージメント向上とオンラインでの視認性強化を実現しています。

Our Strategy

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The Process

First up was the site structure, developed over 2 weeks through in-person meetings with project team members on both sides and various client stakeholders. With the structure locked down we moved on to the wireframes, developing 18 unique page templates in all for PC, tablet, and smartphones.

The wireframes comprised two sets, one for Japanese and another for English, Chinese, and Korean. The website architecture was designed to support a full Japanese site, a mostly-complete English version, and a stripped-down basic version in Chinese and Korean. An intelligent menu system allows the navigation and other UI elements to adapt automatically based on the chosen website language.

Booking Widget

We created an always-on booking widget in the footer which can be either docked or left deployed as you like. It allows for one-click access anywhere in the website, on desktop, tablet, or smartphone, to the room and restaurant booking functions, in addition to Club InterContinental content.

The smartphone experience is much the same, though we elected to use the entire screen for the booking forms. Tabs make it easy to switch between Room and Table reservations. Phone inquiries are merely a tap away.

In the end we were able to create an exceptionally well-optimized responsive design that looks and works great pretty much everywhere. Controls are easily accessible, pages load quickly, and global navigation elements are docked neatly out of the way when scrolling down in read mode. And of course it’s fully multilingual.

Design System

Logotype

Icons

Typography &Colors

Primary colors

Secondary colors

FONT FAMILY

The Result

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87.9

%

Website New Users

4K+

%

Organic Keywords

230

%

Organic Traffic

Surname Name,
Position and name of the organization

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